Roles in Securities Trading

Now that you understand the language of trading (quotes, order types, and accounts), let's look at who actually makes it all happen. Four key players work together to facilitate every securities transaction.

The Four Key Roles

Broker-Dealers

• Broker-dealers facilitate securities transactions for clients and/or for their own accounts
• They can act in two capacities:
  • As agent (broker): Executes trades on behalf of customers in the open market and earns a commission
  • As principal (dealer): Buys or sells securities from their own inventory and earns a markup or markdown
• A single firm can act as a broker on one transaction and a dealer on the next, but not both on the same transaction

Think of it this way: A broker is like a real estate agent who finds a buyer for your house (and earns a commission). A dealer is like a used car lot that buys your car and resells it at a higher price (earning the markup). Same firm, different hats, but never both hats at once.

Exam Tip: Gotchas

• A firm cannot act as both broker and dealer on the same transaction. If the firm is selling from its own inventory (principal/dealer), it earns a markup. If it is executing on your behalf in the market (agent/broker), it earns a commission. Never both.

Custodians

• Custodians hold and safeguard financial assets on behalf of clients
• They do not make investment decisions; they simply protect and administer the assets
• Services include:
  • Settlement: Completing the transfer of securities and cash after a trade
  • Record-keeping: Tracking holdings, transactions, and ownership
  • Reporting: Providing account statements and tax documents
• Typically large banking institutions (e.g., BNY Mellon, State Street, JPMorgan)

Exam Tip: Gotchas

• A custodian does not make investment decisions. It only holds and safeguards assets. If an exam question describes a firm that settles trades and provides account statements, that is a custodian, not an adviser.

Market Makers

• Market makers are dealers that stand ready to buy and sell specific securities at all times, providing liquidity to the market
• They maintain continuous two-sided quotes, always posting both a bid price (willing to buy) and an ask price (willing to sell)
• Profit from the bid-ask spread (buy at the bid, sell at the ask)
• On the NYSE, market makers are called Designated Market Makers (DMMs). Each security has one DMM assigned to it
• On Nasdaq, multiple competing market makers trade the same security simultaneously, which can tighten spreads through competition

Exam Tip: Gotchas

• Market makers profit from the spread, not commissions. If an exam question describes a firm that maintains an inventory and quotes both bid and ask prices, it is describing a market maker (dealer), not a broker.
• NYSE has one DMM per security; Nasdaq has multiple competing market makers. The exam tests this distinction directly.

Exchanges

• Exchanges are regulated marketplaces where securities are listed and traded
• Key examples: NYSE, Nasdaq, CBOE (Chicago Board Options Exchange)
• Exchanges provide:
  • Price transparency: All participants can see current bid/ask quotes
  • Order matching: Connecting buyers with sellers efficiently
  • Regulatory oversight: Enforcing trading rules and monitoring for manipulation
• Exchanges are self-regulatory organizations (SROs) that operate under SEC oversight

Exam Tip: Gotchas

• Exchanges are SROs, not government agencies. They write and enforce their own rules, but the SEC has ultimate oversight authority.

How They Work Together

A typical trade flows through all four roles:

1. Investor places an order with their broker-dealer
2. The broker-dealer routes the order to an exchange (or a market maker)
3. The market maker provides liquidity by standing ready to take the other side
4. After execution, the custodian settles the trade and updates account records